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5 Steps to Create Lead Magnets That work So You Can Build Mindshare and Own Access to Your Audience
This is part 5 of a 7-letter series about creating more opportunities in life and business. “Your LinkedIn has been restricted.” That's the message I got a few years ago
7 Steps to Create Authentic Content That Resonates with Your Audience When You Have Only 15 Minutes a Day
This is part 5 of a 7-part series on how to share expertise to attract and create opportunities in life and business. It was Fall 2022. I had just created
2 Steps to Create Opportunities From Everyday Experiences
This is part 3 of a 7-part series on how to share expertise to attract and create opportunities in life and business. When I wrote my first blog, I had
How to Leverage Your Curiosity to Create Opportunities That Chase You Down (don’t sell, just discover)
This is part 2 of a 7-letter series about creating more opportunities in life and business. I'm doing this because I learned about building a business online the hard way.
Make The Task of Attracting Opportunities Be Your #1 Task (keep the main thing the main thing)
Make this your #1 task - always be attracting opportunities. You deserve to have options and live a more fulfilling life. If you don’t know how to help people, you’ll
5 Steps to Monetize Trust So You Can Stop Begging For Business
Trust makes everything in life and business easier. I was on my couch on a Friday evening when I reached out to a friend of mine. We hadn’t spoken in
5-Step Daily Habit Stack to Consistently Build Authentic Stories That Makes Your Brand Remarkable
Your everyday ordinary life + the unique insights you have = extraordinary story. One of my first "viral posts" on LinkedIn happened about 5 years ago. I wrote about publishing
5 Steps to Build An Unforgettable Brand with Educational Content
Your story is your biggest point of leverage. I had an interesting insight recently where insights happen the most - the shower. As I rinsed off sweat from the gym,
3 Steps to Stand Out In A Crowded Market (Build a brand or you’ll be assigned one)
You have a brand whether you like it or not. Did you choose it or was it assigned to you? Ten years ago, I strolled to find a seat in
4-Step Framework to Help Define an Irresistible Brand Your Customers Cant’t Get Enough Of
If you don't know what finished looks like, you'll never finish. This is exactly the problem people have with standing out. “I know I want to write but I don’t
The 3 Unseen Forces That Drives Successful Entrepreneurs
Sales is king but it sits on the throne of these three forces. I loved the smell of fresh magazines. In the 2010s, as an engineer flying out of the
How to Leverage Identity-based Persuasion in Your Communication and Marketing (the good, bad, and ugly)
There's a podcast host I've been following for about 6 years now. I came across his podcast about writing back in 2019. His show voyeurs over entrepreneurship, creativity, culture, and