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How to Leverage Your Curiosity to Create Opportunities That Chase You Down (don’t sell, just discover)
This is part 2 of a 7-letter series about creating more opportunities in life and business. I'm doing this because I learned about building a business online the hard way.

Make The Task of Attracting Opportunities Be Your #1 Task (keep the main thing the main thing)
Make this your #1 task - always be attracting opportunities. You deserve to have options and live a more fulfilling life. If you don’t know how to help people, you’ll

5 Steps to Monetize Trust So You Can Stop Begging For Business
Trust makes everything in life and business easier. I was on my couch on a Friday evening when I reached out to a friend of mine. We hadn’t spoken in

5-Step Daily Habit Stack to Consistently Build Authentic Stories That Makes Your Brand Remarkable
Your everyday ordinary life + the unique insights you have = extraordinary story. One of my first "viral posts" on LinkedIn happened about 5 years ago. I wrote about publishing

5 Steps to Build An Unforgettable Brand with Educational Content
Your story is your biggest point of leverage. I had an interesting insight recently where insights happen the most - the shower. As I rinsed off sweat from the gym,

3 Steps to Stand Out In A Crowded Market (Build a brand or you’ll be assigned one)
You have a brand whether you like it or not. Did you choose it or was it assigned to you? Ten years ago, I strolled to find a seat in

4-Step Framework to Help Define an Irresistible Brand Your Customers Cant’t Get Enough Of
If you don't know what finished looks like, you'll never finish. This is exactly the problem people have with standing out. “I know I want to write but I don’t

The 3 Unseen Forces That Drives Successful Entrepreneurs
Sales is king but it sits on the throne of these three forces. I loved the smell of fresh magazines. In the 2010s, as an engineer flying out of the

How to Leverage Identity-based Persuasion in Your Communication and Marketing (the good, bad, and ugly)
There's a podcast host I've been following for about 6 years now. I came across his podcast about writing back in 2019. His show voyeurs over entrepreneurship, creativity, culture, and

From Authority to Commitment: 3 Levers of Persuasion to Get to People to Say “Yes” to You
I write these letters to gain more perspective, improve my communication skills, and help others do the same. This takes me to a story that happened in my career... I

4 Levers of Persuasion to Get You to “Yes” as Much as You Like
I remember about 11 years ago, standing at the back of a class at Stanford with my classmates, looking at a board, littered with red, yellow, pink, and neon green

9 Things I’ve Learned From Publishing 4 books in 5 years
It snuck up on me. A whole five years have passed since I published my first book, Press Play, on April 8, 2020. Since then, we've had a pandemic, rearrangement