What the Netflix button on my remote taught me about building Last week, I was on Substack when I saw a post that arrested my attention. It was from one of the co-founders of Netflix. This hit me because I’d been questioning my marketing tool. I built it out of curiosity to solve my own […]

What a Bangkok Temple Taught Me About Finding Meaning 16 months ago in Bangkok, I stood outside a temple watching the sunset reflect off ancient tiles. It started as another tourist checkmark. I rang the gong because others were doing it. Took pictures of the reclining Buddha. Moved on. But then I stepped outside and […]

What 730 Days of Showing Up Taught Me Two days ago, I demoed a marketing tool I built for founders. It didn’t come out of nowhere. I created it because I’ve been writing on LinkedIn every single day for two years. That’s 730+ posts. Not because I knew what I was doing, but because I […]

Fear is actually not the real issue that holds you back from your goals, it’s something else. I was sitting in a school bus, driving alongside the river in Colorado. Tense, as the white water rafting instructor yelled out a series of must-do and safety instructions. The bus was filled with tourists and thrill seekers. […]

How I learned that the worst business advice can come from inside your head It all started as a joke between my brother and I, on his couch, back in Indianapolis. We laughed about a term we used growing up in Nigeria – ‘Kpakpakpa’ which means doing things quickly. “We need a kpakpakpa.com, a place […]

Here’s what 3 years of consistent weekly practice taught me about validation Two weeks ago, I scrolled back through 157 consecutive weeks of this newsletter. This meant facing my own doubts, my own impatience, my own desire to quit. I went as far back to the initial post where I asked a few people on […]

I had to fail over and over again to learn this I was on my phone at the back of class, checking whether my developer had updated the menu of my website. I was obsessed with what I was building – a knowledge-sharing website that I prototyped just before business school ate up most of […]

Here’s How a Pregnant Artist Forced Me to Record 11 Podcast Episodes I sat back, casually replying to comments and scrolling through my feed on LinkedIn, when I saw a message from one of my favorite artists that stopped me in my tracks. I clicked “see more” to read the entire message. It read something […]

The hard “identity crisis” lesson I learned when one of my client’s business went under I was so excited to catch up with one of my clients. Grabbed a mug of tea. I put on my ring lights. I adjusted my hair on zoom. I hadn’t spoken to him and his team in three months. […]

and the protocol (trick) I use to do my best work before the sun comes up I was looking at my slack notifications flashing, on a Friday, debating when to break the news to my boss. That I was leaving. This happened at a company I worked at a while back. It was run by […]